At Truly Wild our goal is simple: to provide high quality, sustainably-produced clothing that helps wildlife.
a passion for wildlife
Hello! We are Hal and Cristina, founders of Truly Wild.
Cristina is a zoologist who has worked in the field with large carnivores including wolves, jackals, leopards, and cheetahs. She serves on the board of directors at SEE Turtles, a non-profit that protects endangered sea turtles.
Hal is a conservation biologist, photographer & illustrator with a passion for nature and a history of creating great clothing brands in the action sports industry.
Together we formed Travel For Wildlife, an award-winning site dedicated to helping people get out to see amazing wildlife in a sustainable and respectful way.
habitat happiness
When we bought a run-down property in Asheville NC we had no idea we would become obsessed with native plants and creating local wildlife habitat.
We started eradicating invasive plant species, constructing ponds, leaving up dead trees for cavity nesters, and planting native grasses, flowers, shrubs, and trees to provide food and shelter for our local creatures. From voles to bears, box turtles to rat snakes, spring peepers to salamanders, and from hummingbirds to red-shouldered hawks, what once was a lawn became a fully-functional ecosystem. See more in our website Our Wild Yard.com.
Ten years later our little sanctuary has a higher density and diversity of wildlife than any place we've ever lived. With each brood that fledges, the emotional bond with our wild neighbors grows stronger.
That's why we created Truly Wild.
a small brand with a big heart
We create every design, print every shirt, pack every order, and provide the best possible service for every single customer. All right here from the Truly Wild sanctuary. Most orders ship same day in 100% recycled packaging. We work hard every day to create beautiful designs on the most sustainably-produced products, and we still do our best to get out and watch the critters.
Learn more about Truly Wild
Sustainability
We strive to sell only the most sustainably-produced, eco-friendly clothing and accessories. Please visit our sustainability page for more info.
Conservation
We've donated over $2600 to wildlife conservation projects around the world. Thank you for helping us support wildlife!
Join the Family
Sign up for our mailing list and receive exclusive offers, updates, and special discounts.